Bazooka bubblegum

I tried Bazooka gum recently after about a 12 year break.The flavor is still that classic ol' fashioned bubble gum flavor.The first minute after you put it in your mouth is heavenly. Then you are chewing and the chewing gets a little tougher and more jaw-tiring. It seems like only 5, maybe 10 minutes go by before it just loses its flavor. You keep chewing it because you have committed yourself to this piece of gum. 20 minutes later, there is no sign of the original flavor and you are desperate to spit it out somewhere. They do make it up to you with silly comics and a fortune.