Starbuck's is by now as accepted a part of the scenery in Seattle and the Puget Sound area, as are the Olympic Mountains and Mount Rainier. Having been founded here and become a national (and even international) entity, we Seattleites tend to take pride in our association by locale with the company.
This mug is interesting because it displays both the original Starbucks logo and the evolved current Starbucks logo. The original (brown) logo is of a siren and taken from an old Norse woodcutting. It was tamed down a bit from the original woodcutting, but still offensive enough that the logo was redesigned to the green logo. This was still offensive to many, and now the green logo on my mug is the latest tamed down logo that is recognized worldwide as the symbol for Starbucks.
I wasn't thinking about the history of logos when I bought the mug. It was on sale at my local Starbucks, and it's really big. The size makes it perfect when I need a double whammy of caffeine!
Starbucks has a new instant coffee that is surprisingly good. The bold choice is a bit strong in a regular sized cup, though, but my Starbucks logo mug is the perfect size for it and helps me enjoy that perfect cup of coffee on the go at a much reduced price.