Ice Elements is a brand of skin care that is showcased on the Home Shopping Network a few times a year. Ice Elements is known for having aloe listed as the first ingredient in all of their products on their product deck. The IlluminEYES has, in addition to the aloe, rice bran protein, soy protein, & some botanicals.
The IlluminEYES brightening serum is a very light serum that is targeted for the under eye area to brighten the look of dark eyes & also to help with puffiness. I have seen a huge difference in my undereye area since using this product. My undereye area literally drinks up this serum & it has helped tremendously with my fine lines. I use Ice Elements' Rejuvenate eye cream on top of the IlluminEYES to blanket the serum & I find that I get the best results from layering these two products. A little bit of this truly does go a long, long way & you definitely get your money's worth!