To tell you the truth, this toothpaste is not the regular toothpaste we usually use. It’s called Close Up Active Gel Menthol Chill toothpaste. We decided to give this product a try because we saw the advertisement on TV and I guess we were dosed by it... lol.. Well, we’ve been using it for about ten days now, and my first impression about this product is that this toothpaste is totally different with our regular one. It contains the same ingredient used mostly in toothpaste: fluoride, which functions for strengthening the teeth. Other features in this toothpaste are Micro Whiteners and Active Clean Mouthwash. As you may know, Micro Whiteners is used for whitening the teeth. And the Active Clean Mouthwash is meant to reach all the mouth parts for helping clean the plaques, and at once give a cleaner mouth and longer fresh breath. For me, what makes it so different with our regular toothpaste is that it gives us a fresher breath, a lot. Our regular toothpaste couldn’t do this. But in my personal opinion, this toothpaste doesn’t taste as strong as our regular toothpaste, I mean, the mint taste. For us, it’s a good product, although we still love our regular toothpaste.