Colgate has created a product to encourage kids to brush! Yeah! Colgate meets Nickelodeons Spongebob Squarepants. My kids love this product. Not only does it sport a giant Spongebob with his big healthy teeth, it is in a convenient stand up tube with an easy open flip top. No little caps to get lost here! The flavor is a yummy Bubble Fruit that my kids actually like.
But don't think the fun nature of this product takes away from the effectiveness. The fluoride formula helps strengthen and protect teeth from cavities. It is specially designed to appeal to children ages 3 to 8 years. Both my children have been using this regularly and they both had wonderful, cavity free checkups at the dentist.
This product from Colgate is a wonderful way to incorporate something your kids 'must do' with something they associate as fun. Thus making teeth brushing a pleasant experience for everyone!