I had been wanting to try this mascara after seeing the advertisements, and I must have bought into the hype, because I'm not nearly as impressed with it as I thought I would be. It's supposed to create length and volume so you get the best of both worlds without having to apply two different mascaras. It does do that, but the effect isn't as dramatic as I had hoped (I apply only one coat though). The wand is a bit difficult to use; it's not made for precision. I had trouble getting the lashes at the outer corners of my eyes without getting clumps in that area. And since this is one of the pricier drugstore mascaras, no, I really am not all that impressed with it. While I'm on the subject, why don't makeup companies make smaller tubes of mascara and charge less for them? We're supposed to toss mascara after three months, but at $7 or $8 a tube, that's a lot of money being thrown away. Even Tammy Faye Bakker couldn't have gone through a regular size tube of mascara in three months. Okay, stepping off my soap box... The packaging is standard for a tube of mascara. I don't see any fragrance listed, but it does contain sybean oil. Even so, it is a long lasting formula, and I notice it doesn't tend to smudge under my eyes as a lot of other mascaras do. Apparently, this contains a lot of alcohol (so many mascaras do), which can't possibly be good for lashes. Overall, it's okay, but I don't love it enough to buy it again at $8 a tube.