This shampoo cleanses wonderfully without stripping or drying your hair out. The ingredients are all animal friendly, vegan and FRESH! With papaya juice, orange oil, lemon oil, pineapple juice, kiwi juice, mango juice and seaweed as ingredients, it truly does feel like you're "feeding" your hair. The shine and softness left behind is terrific. The shampoo itself is thick, creamy and smells great! After the first use, you have shiny, full of body, fruity scented and squeaky clean hair. Use with some caution though, a little goes quite a long way! I made the mistake once of using my normal amount (as I did with drug store brands) and I was overrun with lather!
If you're looking for a shampo that has fresh, natural and organic ingredients, definitely give this a try. You won't be disappointed.