I really like this body lotion. It is very moistureing and has the added benefit of being a firming lotion, and I do belive it works, without being anymore expensive than the other lotions that you can get from Vaseline, if you shop in the right places. However this is a product the flucuates in price quite a bit from store to store. It is also interesting that you cannot buy the large format in some stores. I recommend that anyone wanting to purchase Vaseline Intesive Care Intesive Firming lotion go to Walmart ot buy it, as you can get the large size pump bottle there and for the same price as all of the other Vaseline intesive Care lotions. In the wrong store you will pay more for a smaller bottle of this type of lotion that for the other lotions from the brand.