Lansinoh made by Lanolin is a natural product made for breast feeding Mothers. During breast feeding your nipples get really sore and they dry out, crack, and this product helps heal your nipples.
It also doesn't have to be removed before each feeding either, because it's safe for your baby, which is great! You can also use this product in your last trimester to help condition your nipples by applying twice a day to help ease dryness in your nipples.
I absolutely love this product and could not have lived without it, even in the small amount of time that I was able to breastfeed. I got this product from the hospital for free, so I don't know how much it is, but no matter what it costs, I know it's worth it! What a life saver!