If you like to shop online, or just shop in general, Lucky is the magazine for you. It's all about clothes, hair and makeup. I like reviews on new makeup items and I've found several things to buy from browsing through the magazine. They have stickers in the front of the magazine that you can peel off and use as page markers to go back and look at things you're interested in. Most of the clothing they show is really expensive, but they do have some more affordable things that are nice. They do have celebrity interviews and things and they ask them what their favorite stores and makeup products are. If you live in a small town and do a lot of shopping online (like I do) you'll really like Lucky magazine because it'll expand your shopping world.