While my husband uses the Hapee Extreme Clean, I use the Hapee Fresh & Cool. It is not that I don't like the Extreme Clean, in fact that is one brand that I would highly recommend, but well, I am cutting corners and if I can save a few more cents with Fresh & Cool, why not?
From the feel of it, Fresh & Cool is not as advanced in cleaning the mouth as Extreme Clean--meaning it is not as good. It is like a regular toothpaste with fluoride. But it is cheaper, so I don't mind. After all, I have a complete mouth cleaning regimen--brush, floss, then gurgle with mouthwash. So no matter what toothpaste I use I still feel fresh and clean afterwards.
As for the taste, I like it because it is mild. It doesn't sting my mouth. It cost about 25 cents cheaper than Extreme Clean so I am already "Hapee" with it.
I am still sticking with this variant because aside from it is cheap, it is working for me. And I know that whenever I buy a tube of Hapee toothpaste, I am supporting its Christian owner who has fair labor practices.