I first started using this lotion about six months ago when I started tanning indoors, and it has remained a staple in my tanning lotion rotation. The price is really nice for an indoor tanning lotion, at about $7 a bottle at most stores that carry the brand. The thing I like most about this lotion would have to be the fragrance, it smells just like an orange creamsicle! I love that it doesn't contain any mineral oil. It's moisturizing rating is pretty mediocre, which could be a problem with users who are prone to really dry skin. However, I do enjoy the texture. It is light and rubs in easily without being runny, and not greasy in the slightest. The bronzer is only cosmetic, meaning it has no lasting effects and goes away after a shower. That being said, it does give a nice temporary glow and does not rub off on light clothing at all. While used during tanning indoors in a tanning bed and outdoors, I did achieve some darkening with this lotion. While not the best tanning lotion you can buy, it's certainly not the worst. This lotion is great for beginning tanners or for those who want a decent lotion on a budget!