It is very difficult to find bath towels that still look nice after a few washings. Oh sure, they all look nice in the store, don't they? It's usually that first trip to the washing machine that unravels the truth and sends some new towel owners back to the store for a refund.
One day while at Bed Bath & Beyond, I found towels that claim to be organic. I didn't know towels were capable of such a feat but I was intrigued.
The towels were called Pure Organic by London Luxury and came in the colors: natural, sky blue, bark, and grass. I was not real happy with the waffle weave design but was willing to compromise on looks for quality.
Taking a closer look, I see that they are made of 100% Organic 2~ply combed Cotton. I was still wondering what made them different and originally a tad more expensive than other towels at the store. How will I know they won't unravel, pill, shread, and grow loopy strings after the first washing?
The tag states that these towels should be washed in cool water with mild detergent, tumbled dried on low, and to please avoid fabric softeners. I don't remember having to treat other towels as gently as this, so I decide there must be something a little more special about these organic towels. I grab a couple in "grass" hoping that I have finally found a good towel.
After five washings, I am happy to say there is no unraveling, no unsightly pilling, and no discoloring. This towel has decided to grow about four 1" long loopy strings. This is not a terrible thing, but I imagine it could get worse. At least I can cut the strings off and the towel will still look good.
I find these Pure Organic towels to be absorbant with a nice feel to them. Although I do like a softer, more velvety towel, I have come to appreciate the semi-exfoliant feeling I get when using these towels. I do like these towels enough to buy more, but not at full price. I recommend Pure Organic towels if you can find them on sale.