If you hate the feel of underwire poking your ribs then this is the perfect bra for you. I always had the problem of underwire being so uncomfortable so when I saw that Victoria's Secret made bras with no wires I had to try it. (Of course I bought it through upromise.com.) I first bought one in black and I found it to give as much push-up as a bra with wire. Also the material is so soft & comfortable. Then after wearing it for a day & not having to fiddle with my bra at all (like with my other bras, by the end of the day I can't wait to take it off & go all natural) I decided to get one in every color. The straps are made up of 2 straps in one which I think has something to do with better comfort on your shoulders. Victoria's Secret is always having great specials & free shipping. I suggest waiting for the offers to take advantage of getting the best deals. Also if you decide to go purchase it in stores they offer free bra fittings.