This has lasted me a long time, but if I remember correctly, it costs about $30.00 (give or take a few dollars) on DHC's website. This mask contains bentonite clay and vitamins A, C, and E to fight free radicals. It claims to absorb toxins and stimulate collagen. I can say that, after I've used it, my skin seems (temporarily - it doesn't last for days or anything) plumper, making it an excellent mask to use before a big night out. It is suitable for all skin types. I don't really notice any discoloration reduction, but the product doesn't really claim that as one of its benefits. Since it plumps up my skin, it does temporarily reduce wrinkles. I gave it a 4 for ingredients, because although it has some top notch ingredients, DHC does not claim to be all natural. They do use chemicals and sulfates in some of their products. You can find a list of their products and ingredients on their website.