I can't stop buying this product. I probably should try somthing else at some point, but then again... why? Suave mousse is effective, easy, and the best value for the money. Sure, you could pay more more extra features, like curl-enhancing, color brighteners, or fancy fragrances. In my view, those things aren't worth the extra coinage. If they are to you, more power to you.
I use this product every morning on my wet hair and let it air dry. It does a fine job of managing my thick, curly hair. The level 9 works much better than the level 8 on my hair, but if you can get away with the level 8, it will yield a more natural look. There is no special fragrance, and it is not sticky or overly "crunchy." It keeps my curls under control and minimizes frizz and flyaways.
Perhaps a more expensive mousse would give my curls more definition and bounce. I'm more interested in keeping costs low, so this product is fine by me.