We have always been Colgate users. But then we shifted to Hapee. Basically, we shifted to this brand because we knew that the owner is a Christian and is paying good wages to his people. We like his principles and so we wanted to support his products.
But of course, we are sticking to Hapee because of its quality. My husband particularly likes Hapee Extreme Clean because it is the counterpart of Colgate Total but at a much lesser price, I think by 30-40 cents. That is already a lot for a staple item like toothpaste, which we often buy.
Anyway, I think it provides good protection because I have not gone to my dentist for quite some time, I think about a year already for my regular cleaning, and yet my teeth are okay. I believe they are protected by Hapee Extreme Clean very well. For its price, it is a very good product.
I also like it because the menthol taste is not too strong in the mouth and yet it provides fresh breath and a clean feeling. I really recommend this product to other family members and friends.